Kansas City Vet App
Problem: Customers needed a more convenient way to set up appointments for their pets.
Solution: Create an online appointment scheduler as well as information on the clinics services.
Research
Through interviewing participants, I learned that the main three problems faced when setting up an appointment at the vet were:
• Overcomplication with too many items being on screen.
• Being at an inconvenient place to call like at work.
.• Some users experienced exhaustion having to re-input information every time they book an appointment.
User Problem Statement
Jackie is a nurse who needs a convenient way to book vet appointments because her schedule is packed full of work and family activities.
Users
User Journey Map
Jackie’s user journey showed that having a clear list of choices helped ease her stress.
Design
Sitemap
I wanted to design a site with all the basic information a user would need to book a veterinary visit.
Paper Wireframes
When designing my wireframes, I was focused on keeping the website simplistic and easy to use.
Paper Wireframe Size Variation
When translating the desktop wireframe to mobile size, I was wanting to keep the easy-to-follow nature of the original.
Digital Wireframes
Basic business information was planned for the homepage. User feedback suggested adding images to draw attention to certain areas.
Usability Study
Parameters
Study Type
Unmoderated usability study
Participants
5 participants
Location
Remote, United States
Duration
~10 minutes
Findings
Navigation Bar
Users were positive about the placement and order of the navigation bar.
Contrast
Users suggested when adding color, to make buttons such as “Submit” stand out.
Images
Adding images to the homepage would make it more visually appealing.
Mockups
High-fidelity prototype
Color was added to the navigation bar and pop-up screens.
Images were added to the homepage.
Click here to view the prototype.
What I learned:
Through the usability study, I learned what users expect from a website and what they do not. I also that a general rule of thumb is consistency is key across webpages.
Future Steps:
• Add functionality such as different types of appointments to widen the scope of potential users.
• Implement profile functionality.